Originally Posted by
Got2squat
Option A: Open a dedicated, starting strength type, no nonsense, strength training facility. Attract only people who want to strength train since they know the benefits. Maybe stay in business, maybe have some moderate success.
Option B: Open a fully equipped strength training facility, with enough room and equipment to conduct cross-fit type training, but with more intelligent and beneficial programming. Use this as a gateway to intorduce a much much larger number of people to the world of starting strength type strength training. Also, people that already wanted to strength train from the start in option A above, will join as well.
Seems like option B would help introduce a lot more people to strength training while being more financially lucrative for the owner.