The Biggest Mistake in the Industry | Carl Raghavan

[stef]

"Passion – the drive to be a better coach, teacher, lifter, and student – is the crucial ingredient required if you’re going to keep persisting day by day in an uncertain industry where it feels like you’re constantly at the mercy of a chaotic jumble of different variables, any one of which might shut your business down for good."

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[TDinBristol]

Well-written and to the point - the “Cheers” model that ‘everyone knows your name.’ The best gyms I’ve been in had the qualities you state - that it’s a personal yet social activity.