Weekend Archives: The New Fitness Industry

by Mark Rippetoe | February 25, 2024

A significant event has occurred, perhaps the most significant event many of us will ever see. A complete restructuring of society is in progress, and it will have profound effects on businesses of all sizes in every sector of the economy. The fitness industry is one of the most heavily-affected sectors, with local and state governments relegating health clubs to “non-essential” status because they have been exposed as recreational in nature. Jobs and investments are at risk, and a new approach to what we do is necessary. It is our approach at Starting Strength Gyms and our affiliates.

Read article

Starting Strength Weekly Report

Highlights from the StartingStrength Community. Browse archives.

Your subscription could not be saved. Please try again.
Your subscription has been successful.